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2010年BEC高级口试模拟试题一
日期:2010-11-11
  speaking test part ii
  1. customer relations: the importance of making customers feel valued
  2. company growth: the importance to a company of controlling expansion
  3. marketing: how to ensure that agents maintain a high level of effectiveness when representing a company
  4. time management: the importance of planning work time effectively
  5. project development: how to ensure inter-departmental co-operation on new projects
  6. purchasing: how to evaluate and select new products
  7. personnel management: the importance to a company of having well motivated staff
  8. strategic planning: how to decide whether to purchase or rent company premises
  9. sales: how to ensure that price levels for new products are set appropriately
  10. communication skills: the importance of foreign language training for selected employees
  11. advertising: how to select a suitable agency to handle a company’s advertising
  12. finance: how to decide whether to float a company on the stock-market
  13. marketing: the importance to a company of offering its products on the world-wide web
  14. staff training: how to evaluate the effectiveness of company training programmes
  15. company growth: how to decide when it is the right time for a business to expand
  16. public relations: the importance to a company of sponsoring well-known personalities from the arts and popular culture
  17. recruitment: how to ensure that the best candidate for a post is selected
  18. information management: how to analyse and make effective use of information
  19. sales: the importance of brand image in ensuring that products or services sell well
  20. technology: the importance to a company of keeping up-to-date with internet developments
  21. quality control: how to ensure that a company consistently maintains quality control standards
  22. product promotion: how to make effective use of the media when promoting a new product or service